Editorial policy

Everything is built on data we hold

No guide is published unless it cites at least three specific data points from our own records — a recorded price, a listing count, a rule with its legal reference, or a geographic fact that changes how the work is done. An article that cannot clear that bar is not published, because an article that cannot clear it has nothing to say.

Figures in our guides are read from the underlying data when the page is served, not typed into the text. A price quoted in a guide written in March shows today’s recorded range.

We use AI, and here is how

Large language models are part of how we produce content. We would rather say so plainly than have you work it out.

• Research and structure. A model assembles the fact pack from our own database and identifies what existing coverage fails to answer.
• Drafting. A model writes from that structure. It does not choose the facts; it arranges them.
• Fact-checking. A separate model checks every claim in the draft against the fact pack. Anything unsupported is flagged. Anything contradicted rejects the article outright.
• Human approval. A named editor reviews and approves before publication.

What a model never does: decide what is true, invent a company, estimate a price, or state a legal requirement that is not in our regulation records with a source.

Authorship and review

Bylines on this site are desk names: each one stands for a subject area of our newsroom — the person-shaped label under a guide tells you which desk maintains it and which pages it answers for, not the legal name of an individual. We say this here rather than let you assume otherwise. Accountability is real even though the names are editorial: every guide is reviewed and approved by the operating team before publication, and complaints about any page reach a human through the contact page. Content covering legal, tax or financial matters additionally carries a named reviewer.

Sources

Every guide lists its sources with links, and those links are checked automatically. Where we state a rule, we cite the authority and the legislation. Where we give a price, we give the sample size and the date it was recorded. Where we cannot source something, we leave it out.

Corrections

When we get something wrong we fix it and update the modification date. Content lives in version control, so every change is recorded and reversible. Material corrections are noted in the article itself rather than made silently.

Independence

No company pays for coverage, position or inclusion. Our ranking parameters and their weights are published on the methodology page, read from the same configuration the ranking uses. Where we link to another site we own, it is labelled as ours.

Retiring content

Guides that no longer earn their place are merged into stronger ones or removed. Leaving dead content indexed is not neutral — it degrades everything else on the site.